Queen Deli
An Authentic Italian Delicatessen Essence Deli with a Stellar Reputation, in the Safari Capital of Kenya
Queen Deli came to us in a time of crisis when their existing website vendor company was shutting down taking their website off completely.
The task at hand was to design and develop a new website for them that reflected their niche aptly, and make it live within 10 days’ time. Bringing together 200+ deli food products and presenting coherently with explicit e-commerce sales oriented features that were rooted in interactional experiences for their customers, was not an easy task in a span of 10 days, but we did it with extreme client satisfaction!
Web Development
Using WordPress and WooCommerce, we created a stunning robust Ecommerce capabilities-full website. Customers end features like ability to place advance online orders, a way for customers to order ahead in time and book a delivery date of their convenience were also exclusively requested and full filled.
We delivered a website that could easily make a potential scrolling customer make a purchase, while also tending to inventory management needs of the client.
Web Design
While their original website was nearly impossible to use on a cell phone, we knew mobile functionality was a top priority. Created a design that blended a clean, attractive aesthetic that looked great and was easy to use, no matter what device the site was accessed on.
Web Design
While their original website was nearly impossible to use on a cell phone, we knew mobile functionality was a top priority. Created a design that blended a clean, attractive aesthetic that looked great and was easy to use, no matter what device the site was accessed on.
Google SEO
Nairobi, being the Capital has tight competition, with big brand supermarkets at the top. In order to improve visibility within their target market, we made local SEO a top priority and carried out regular blog posts, back linking and website improvements.
Based on user-intent and competitive keyword gaps, we then implemented new keywords strategy throughout the website. As a result, the majority of traffic to Queen Deli’s site comes from the Nairobi area and surrounding city lines.
Web Maintenance
Queen Deli, had quite a poor experience in terms of maintaining the up-to-date with the latest technologies. So maintenance of the website was tasked to us, making us their digital partners.
Maintenance support entailed:
- server configuration to prevent crashing
- training demos
- responsiveness for SEO
- indexing in different search engines
- performance check
- sale duration discounts generation support.
Web Maintenance
Queen Deli, had quite a poor experience in terms of maintaining the up-to-date with the latest technologies. So maintenance of the website was tasked to us, making us their digital partners.
Maintenance support entailed:
- server configuration to prevent crashing
- training demos
- responsiveness for SEO
- indexing in different search engines
- performance check
- sale duration discounts generation support.
Measured Results We’re Proud Of
- 52% Increase in conversions for the year
- 100+ Website Visitors via Organic Traffic
- Avg. 400 new customers every month
- 175% Traffic growth after new website launch
- 30% average conversions increase per year
- -21% Conversion cost